Project Overview
Duration
6 months
Scope
UX/UI Design
UX Research
User Testing
Game Development
Role
UX Designer
Team
Clinicians (Speech Therapist)
Creative Director
Product Manager
Front End Developers
Visual Designers/Illustrators
Animators
Everyday Speech is an edtech company that collaborates with Speech-Language Pathologists to provide Social Emotional Learning (SEL) lessons, interactive activities through games and video modeling.
I took on the role as the UX Designer and lead the project from end to end.
I worked closely with the clinicians, creative director, developers and other stakeholders to design a seamless experience for preschool students to level up their SEL skill sets.
The Challenge:
Everyday Speech is looking to create and expand their game library whose focus will be on a specific Social Emotional Learning skill called Switching Tracks. This game called Garden Maze focuses on the target audience for Pre-k and is supported with storylines, interesting characters, rewards and functions that let the children interact with the game.
About my design process
To start off, I've brainstormed with clinicians to compile ideas to share with our stakeholders until landing on a game design. As a team, we decided to build a Maze game, as this is a great way to improve the cognitive skills of children, sharpen their memory and build their focus to increase their concentration throughout the game play. Right now there are over 30,000 active users on our platform world wide.
As the only UX Designer on this project, I've...
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Conducted research to understand the target audience, their learning goals, and their preferences for gameplay and user experience.
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Generated low to high fidelity wireframes, prototypes to share with stakeholders, document game design processes, and specifications to facilitate communication among team members and stakeholders
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Iterated on game design based on user feedback to continually improve the educational value and user experience of the game.
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Collaborated with clinicians, product managers, and developers to align game design with learning objectives
If you’re interested in learning more about how I designed Garden Maze, please reach out to my email minyihu.em@gmail.com or check out their website at Everyday Speech. This game is currently live on their portal. Thank you! :)